Conflux Group 🩷 Shopify

Shopify is one of the most popular e-commerce platforms for a reason. It handles the heavy lifting of running an online store: payment processing, inventory management, shipping, taxes. All the things that would take months to build from scratch. That lets us focus on what makes your store yours: the design, the customer experience, and the custom features your business needs.

What We Do with Shopify

We help businesses get more out of Shopify than what comes in the box. That might mean building a custom theme from a designer's mockups, integrating with your existing systems, or fine-tuning the checkout experience. Here's what we typically help with:

• Custom theme development that matches your brand identity, not someone else's template
• Theme customization to extend or modify an existing Shopify theme to better fit your needs
• App selection and integration so you're using the right tools without bloating your store
• Custom development for functionality that existing apps don't cover
• Third-party integrations connecting Shopify to your ERP, CRM, fulfillment, or marketing tools
• Store setup and configuration for businesses launching on Shopify for the first time
• Migration from other platforms like WooCommerce, Magento, or BigCommerce
• Performance optimization to keep your store fast and your conversion rates healthy

Why Shopify

We're platform-agnostic. We don't recommend Shopify because we have a partnership deal or because it's the only thing we know. We recommend it when it's genuinely the right fit for a client's situation. And for many small to medium businesses selling products online, it often is.

It handles the infrastructure. Hosting, security, PCI compliance, uptime. Shopify takes care of the things that keep e-commerce business owners up at night, so you can focus on your products and customers.

It scales with you. Whether you're selling ten products or ten thousand, Shopify can handle it. And when you outgrow Shopify's standard plan, Shopify Plus offers enterprise-level features without switching platforms.

It's not just for simple stores. With Liquid templating, Shopify's APIs, and custom app development, we can build sophisticated shopping experiences that go well beyond a basic product grid.

When Shopify Might Not Be the Answer

Shopify is great at what it does, but it's not perfect for every situation. If your site is primarily content-driven with a small shop component, a CMS with e-commerce added on might be a better fit. If you need highly custom checkout flows or complex B2B pricing, we might look at other options or pair Shopify's e-commerce strengths with another platform to manage content and presentation of your site.

We'll always be upfront about the tradeoffs. The goal is to find the right solution for your business, not to fit your business into a particular tool.